Creating Scarcity To Promote Your Products And Services is a marketing tactic that’s been around for years. Scarcity Marketing is used to make people think they can only get a product or deal for a limited amount of time. Some companies deliberately create scarcity with their own products to create the illusion of limited quantity in order to drive people to their stores.
The following infographic showcases some of the most fascinating instances from the past where the scarcity principle played a major role in the outcome of events, either purposefully or accidentally.
Be sure to check out the video series and free bonuses on how you can use scarcity for you business at the bottom of the infographic.
How To Use Scarcity To Promote Your Business
We’ve got a three part series with Shane Melaugh from Thrive Themes on how to create scarcity for your business and we’re giving away a bunch of free bonuses including a flowchart on how to find the perfect scarcity offer for your business.
Part 1 – Scarcity Case Study Video
Part 2 – How to use Scarcity – Tutorial Video
Part 3 – The Ultimate Scarcity Marketing Tool
