Digital Business Development Online Business Development Sat, 23 Sep 2017 14:47:33 +0000 en-US hourly 1 Exploring The Power Of Your Mind Wed, 30 Aug 2017 13:23:43 +0000 Wow summer is fading fast. I hope all of you have had a great one. The temperature seems to be hanging in there, at least in my area anyway. Hopefully for you as well.

Yesterday as I was randomly surfing YouTube I came across an interesting video. It was more like a recording of an interview with John Kehoe, an expert on the power of your mind.

He talks about a subject that many of you may not believe in but in my opinion if anyone is dedicating their entire life to something, it’s worth a look right?!

His topic is that everything is made up of energy…. EVERYTHING including your phone, the computer I’m writing this on, the house I’m in, our bodies and…our minds.

The premise is that this energy is always there and everything is made up of energy. If you can tune your thoughts and thereby your energy to match “the frequency” of something you want in your life, like money, dream car, power, or whatever…then by this law of energy it MUST start to appear.

Yeah yeah I know what you may be thinking, crazy right? Well if you’re interested in the slightest, he does a much better job at explaining it than I do.

Here’s the video >>Click Here To Watch Video<<

Meet Olaf the great! Our British Golden Retriever. Tue, 08 Aug 2017 02:51:10 +0000 Meet Olaf the great! Our British Golden Retriever.

I wanted to introduce Olaf, our Golden Retriever who you may have seen in some of my other emails or videos and wondered about him. He’s an amazing dog about 2 years old now and as goofy as ever. I just love spending time with him going for walks, playing Frisbee, going for a swim or just being lazy on the couch

In the picture we are at Botanical Beach on Vancouver Island which I highly recommend visiting if you’re ever in the area. Amazing beaches, trails and old growth forest.

I know so many of us get wrapped up in the never ending tasks of our day to day businesses and can sometimes get tunnel vision with our  focus on achieving our goals.

Olaf reminds me every day about the importance of taking time away from work to spend with the ones you love, which are likely the reason you’re working so hard in the first place. You want to provide a better life for your family but at the same time, you cannot ignore them during the process.

I made a quick video of Olaf and I on our Saturday morning hike I wanted to share with you…

Click here to watch the video

PS. We’re on a mission to help people get more time to spend with their loved ones because we believe life shouldn’t be 90% work and only 10% play. Join Olaf and I in our mission to reverse that…. stay tuned to your inbox and we’ll get there together.

Enjoy your day!

Get paid for your passion! Sun, 02 Jul 2017 16:42:26 +0000 Wouldn’t it be nice if you could get paid for your passion? What I’m talking about in this post is taking something you already love doing, and learning how to make money from it.

The first step in this process (yes it’s obvious) is to find your passion.  Some of you already have this nailed down but those who don’t, ask yourself the simple question “What do I love to do?”. What is it that makes you feel so passionate, so full of fire, excitement, joy and fulfillment?

Once you have the answer to that, the next question is how can you monetize it? How can you take the thing you love doing, building or providing etc and actually profit from it?  Well, hopefully some of the information in this article will help you figure that out and encourage you to take action and start doing what you love….and get paid for it!

Get paid for your passion

Get the word out! Unfortunately no matter how awesome that thing you do, make or provide is, if nobody knows about it then I guarantee you nobody will buy it.  Seems simple enough, right?  So many of us, however, let our emotions override our logic, put one post on Facebook or make one Google ad campaign, watch it fail then give up, thinking that what they have to offer is no good.

Nothing could be further form the truth. Trust me, if someone can make a million dollars by selling pet rocks (not joking) then there are people who will buy your product no matter how bad you might think your idea is.

A lot of people don’t grasp the concept of how many people exist in the world and how many of those people are VERY interested in what you have to offer.  Take Facebook for example. Do you know that last quarter (as of the date of this post), Facebook passed 1.19 billion monthly active users, 874 million mobile users, and 728 million daily users?!?!

Thinking people don’t want what you have based on a single post on your Facebook page or putting an ad in the paper is completely ridiculous.  Unless you have millions of dollars in your advertising budget like huge corporations for example, you aren’t even scratching the surface, and the friends and family you’re reaching on your personal Facebook page likely aren’t even your target market!

Now you may read that and think, “Great how am I going to ever compete then?”  Well, flip that coin over and what you have (again just using Facebook as an example) is a tool that your parent’s generation and those before them had nothing even close to.

Thanks to the Internet you now have a potential customer base of 1.19 billion people that you can reach from a laptop sitting on your couch!

Hello!!!!! Do you realize the potential here???

You now have the same opportunity that the big corporations have.  You can reach the same potential customer base they can.  Sure you may not have millions in your advertising budget but the great thing is if you do things right you don’t need it! At least not to start.  Do you know that you can make a Facebook ad campaign with just $5 and reach thousands of potential customers?

Never in history has it been so easy and inexpensive to reach so many people!

I smile when I drive down the highway and see the large billboards plastered down the side of the road.  I looked into it once and it costs $1200 per month to have an ad posted on a single billboard in my area.  They give me statistics like “We get 60,000 people a day driving past your ad”.  60,000 a day?? Whoop de fricken doo!  Do you know how many people you can reach on Facebook by spending $1200 a month?

The best thing about doing something your passionate about is that it doesn’t feel like work.  If you love what you do then guess what?  You don’t feel drained, exhausted, pissed off and frustrated when you’re done your day.  Instead, you feel great! Ok maybe a little tired but you have enjoyed doing whatever it is you do and you got paid to do it!

This is what life should be about! Maybe you even got to work from home!

So where do you start? Well as with any business idea, you need a plan.  You need the right mindset. You need to treat your passion like  a business.  Dedicate time to it every day and take action!  You have to take action.  This is the most important point.  Without action, you will fall back into your day to day comfort zone and things won’t materialize nearly fast enough if at all.

Here are some immediate tools for your toolbox to start making money doing what you love:  This website is an easy way to get started.  Paying customers will gladly pay you $5 if you do something for them.  Are you good at talking?  People will pay you to do voice overs for their business.  Are you good at typing?  People will pay you to type stuff.  It’s pretty awesome!  Here you can sell any sort of artsy type of item that you can think of.  If creativity and design are your passion, this is the site for you!  Did you know you can setup your own Amazon store using other peoples products and make money?  Of course you can sell your own products as well.

Watch YouTube videos and learn how to effectively market your product or service.  There are a ton of free and paid options out there.  Better yet, make your own YouTube videos and show the world how awesome your product or service is!

So I really could go on forever about the opportunity you have these days with the power of the Internet.  I have personally built an entire business using it and you can as well.  Once you get started, you’ll soon be saying to yourself “Why didn’t I start this years ago?”.  It is by far the best way to get your name and product out to the world. It takes time and effort but what business doesn’t, right?

Remember to take action every day and believe in yourself.

Thanks for reading “Get paid for your passion!”.  Please share it with your friends using the share buttons below. I’ll likely be expanding on this topic in a future article so stay tuned.

The Art of Emotional Selling Sun, 02 Jul 2017 16:34:21 +0000 When it comes to the art of emotional selling and basic communication in everyday life, timing and delivery makes all the difference.  I’m sure you’ve noticed people in your life that will react differently to something you say from one day to the next right?  Of course we all know why this happens….emotions.

Being human means (at least for most of us) having emotions. Emotions that will change the way we react to outside influences and interactions depending on what mood we’re in. These changes in mood certainly effect your chances of landing a sale.

When it comes to sales, emotions are like glue.  If you can tap into a person’s emotions with your product or service, you’ve got it made.  This is exactly what big corporations attempt to accomplish, spending millions of dollars on advertising strategies.

Car commercials are classic for this.  They almost always show someone speeding down an open road on a beautiful sunny day with fields of fresh grass and no traffic in sight.  We all know that the reality is you’ll be commuting to work in heavy traffic with the stench of exhaust in the air but what the car makers are attempting to do is make you “feel” you’re the one in the driver seat in that commercial.

You’ll notice with advertising in general (whether it be print media, online or TV commercials), that the author is trying to trigger an emotional response. They know if they can make you feel warm and fuzzy or relate to their product on some emotional level that you’re more likely to buy it.

A perfect example is Apple Inc.  If you’ve ever owned any Apple product you’ll know that they have been taking advantage of people’s emotions from the very beginning in order to sell their products . Their primary concern has always been the user experience.

As a result, people line for hours, sometimes days to be the first to get Apple’s new iProduct whatever it might be.  This kind of brand loyalty is like gold.  From the design of the products, how they feel and function, right down to the packaging,  Apple is a master at creating that instant bond between man (or woman) and machine.


The Art of Emotional Selling


So how do you learn to take advantage of this and tap into your prospect’s emotional state?  If your business is service based, start by providing a lot of value.  Read my article on that here.  Providing extra value is the best way to get ahead of the competition and start creating a trusting relationship with your customers.


Remember that people ultimately want to buy from a person, rather than an unknown corporation.


If you have a website make sure you have a biography page for yourself and perhaps your team members. You need to give your potential customers a face they can connect with.

Create a blog and share you own personal stories.  Relate to problems your prospective clients might have and try to establish that trust or relationship within the articles you write.

You’ll soon find that instead of chasing leads and trying to convince people who don’t know you at all to purchase your product or service, you’ll be getting calls from people who already feel they know, like, and trust you based on the information you’ve provided on your website.

Once you learn how to read people’s emotional state, you can begin altering your sales pitch to deliver the right message at the right time.  This along with the right products and services that connect with people on an emotional level, will help increase your sales overall.

Thanks so much for reading “The Art of Emotional sales”, I hope you’ve enjoyed reading it as much as I’ve enjoyed writing it.

Ideas For A Home Based Business Sun, 02 Jul 2017 16:31:22 +0000 Isn’t it everyone’s dream to have a home based business?  Getting out of bed on your own terms, working from your laptop in your underwear. Life just doesn’t get much better right?  Well, ok there’s more to it than that but here’s a list of ideas for a home based business you might want to try.

An Online Store

Starting an online store is a great way to get your product visible to the world. There are several options for payment systems as well such as PayPal, Square, Stripe etc that let you setup on-line payments quickly and easily (ok you might need some help from one of your techie friends but it’s much easier than it used to be).

All you need nowadays is the right e-commerce software and a website. If you’re crafty, you can sell your own creations or sell products and items from niche suppliers.

Event Planning

Do you enjoy planning and organizing events? You can turn your passion into an income generating activity. Everyone, from individuals to large corporations, needs someone to plan their events.

In fact, the event planning industry is growing tremendously and the demand is increasing for event planners. You’ll need to be well organized and have a keen eye for detail as well as problem-solving skills and patience to deal with demanding clientele.

Home Based Food Services

Do all your friends line up at the door when you invite them for dinner? You might consider launching a catering, or personal chef business. There’s plenty of market for fresh cooked meals. Not only is a home food service a good way to earn some extra cash but you’ll also get to be your own official taste tester, how awesome is that!

Cleaning Service

Many businesses such as law firms, accountants, insurance companies etc outsource their cleaning services. Whether there’s a recession or not, there are plenty of people looking for domestic assistance. To find someone who’s willing to pay you to clean their office, I’d recommend distributing some flyers or simply calling up local offices in your area to spark some interest.

Social Media Consulting

If you are exceptionally good at social media and love being on Facebook all day, consider starting up a business as a social media consultant. In the current digital age, social media presents tons of opportunities for business. Help businesses integrate social media into their marketing campaigns and they’ll pay you handsomely for it.

I’d recommend getting some training in this department before approaching businesses as they’ll want to see results for their cash, and why shouldn’t they. You’ll need to be able to track and manage campaigns and demonstrate the value your service is providing. Check out my personal site to get more information on social media training programs.


Are you a fast typist with a knack for creating awesome content? Anyone with a blog or a website will tell you about the constant need for fresh ideas. Most businesses don’t have the time to generate new content every other day for their website or blog. You can take advantage of the demand for new content to start your own copywriting company.


Sales doesn’t have to mean creating your own products and services. You can sell other peoples products and make a commission from doing it! Commonly known as Internet marketing or affiliate marketing, there are loads of products available online to sell and websites designed specifically to connect buyers and sellers such as and

Thanks for taking the time to read “Ideas For A Home Based Business“. I hope you’ve enjoyed it and received some valuable information.

Best Credit Card Solutions for Small Business Sun, 02 Jul 2017 16:17:17 +0000 One of they keys to helping your customers pull out their credit cards is to make the payment process as easy as possible.  In this post I’m going to review some of the Best Credit Card Processors for Small Business that I’ve used in past or am currently using for my businesses.

The easier it is for your customer to spend money on your site, the more they’ll spend. Seems simple enough right?  Think about it though.  If you’re considering making a purchase of a product from a website but you’re not 100% certain yet, the payment process can be a deal breaker.

If someone is at the point on your site where they are ready to make a purchase, congratulations, you’ve done a great job with your website.  Don’t underestimate how much work it takes to get someone to that stage!

The last thing you want though, is for them to make that choice, then click your payment button only to be taken to a confusing payment process where they have to signup for some sort of account or take some action that just delays the payment process.

This can easily turn someone who is leery about making their online purchase into someone who closes the window and leaves your site out of frustration.  I’ll say it again…. You need to make it easy for people to spend money with you!

Ok I think I got that point across.  I’ve tried a lot of different payment processing companies for various online businesses and I’ve compiled a list of only those that are easy to use from the buyers perspective.


FreshBooks is the ultimate all-in-one invoicing, time tracking, estimating and quoting solution hands down. I personally used this solution for over 10 years for my small business.

With Freshbooks you can generate beautiful looking invoices, email them to your clients and let them pay you online via credit card. Send estimates and let your clients accept or comment on them right within the FreshBooks system

Track time, expenses, log receipts and more. You can also download the app and do all this right from your mobile phone or tablet! Truly the perfect solution for small business, Freshbooks does it all while looking great.


Paypal is a great option for those just starting out and looking to keep costs down and website integration easy.  Paypal has been around for ages and many small business owners use it every day.

The one issue that I have with PayPal is that it makes your customers feel forced to setup a PayPal account during the transaction process.  This takes away from the buying experience and can send some potential customers running for the hills if they aren’t familiar with PayPal.

Aside from that it’s a great system for a small business with rates (at time of this post) of 2.9% plus 30 cents per transaction.  You can easily create buttons and a shopping cart system for your website and even manually create great looking invoices to send to your clients for payment.


Square is a fantastic option for small businesses that have a storefront or sell items at fairs and events.  After signing up, you’ll be sent a small card reader in the mail that connects to your phone or ipads headphone jack.  Load the app, swipe your customers card and that’s it!

Your customer can sign with their finger right on your phone and you’ll have the option to send them a receipt by email or text.

Truly an awesome solution for people who do business in person.  They do not however have a system to integrate with your website for online payment so you may end up with two different payment providers if you need an on-site and in person payment solution.

That said however they do offer online invoicing meaning you can send your invoice by email directly from your phone app or using the online portal which they can pay by credit card.

You can use Square as your complete retail point of sale system.  They have a very cool stand the holds your iPad and has an integrated card reader and USB hub to connect your cash register, receipt printer and bar-code scanner.

There you have it.  Square is in my opinion the easiest payment system for small business owners who do in person commerce. At time of writing, square’s rates are 2.65% per swiped transaction, 2.75% per square invoice and 3.5% plus 15 cents per transaction for manually entered transactions, not using the card reader.  Pretty fair pricing compared to some of the other options.


The Stripe payment system is a more advanced solution that offers developers and people with a bit more IT skills to integrate a payment solution directly into a website or app.

Although you may need to pay someone to set this up, the integration is a much more seamless process with your existing site or app.  You customers will never know they are dealing with a third party payment processing system because they don’t have to leave your site.

The payment interface simply pops up on the screen and they can enter payment information without being redirected to the payment processors website, like PayPal.

Pricing is a bit higher that other options at 2.9% plus 30 cents per transaction.


2checkout is a great PayPal alternative with really nice website integration including support for recurring subscription payments. Their payment system looks great on desktop and mobile devices.

They support shopping cart system as well with many customization options specific for your products, like color, style, men’s, women’s and other attributes. If you’re looking for even tighter integration, 2checkout supports API integration for developers as well.

Pricing is a bit on the high side however at 2.9% plus 30 cents per transaction.

Thanks for taking the time to checkout this post Best Credit Card Processors for Small Business. I hope you’ve enjoyed it.

How To Market Your Business Online Sun, 02 Jul 2017 15:50:03 +0000 Marketing your business online is critical to the growth of your company.  Whether you’re just starting out with a new business or you’ve been running one for years, some of the tips in this article will help you increase your skills.

First off, in my opinion and experience the best marketing is online.  Don’t waste your money on paper advertising unless you have a HUGE marketing budget.  Nowadays, almost everyone uses their phone, tablet, laptop etc to search for what they’re looking for.

Your potential clients can use GPS location on their phone to give them a list of businesses nearby with ratings and reviews from other customers. Will your business show up on that list? Let’s make sure it does.

Print media simply cannot compete with this technology and is dying a slow death.

The first thing you MUST have is a website.  Without this, nobody will find you online even if you’re the best marketer in the world.

Defining Your Target Market


Who are they?
What do they do?
Where do they hang out online?
What do they want?
What is stopping them from getting it?

Having answers to these questions will help you make the most of your advertising budget by targeting the specific customers or clients you want for your business.   This is an important point so read carefully.

You only want to attract the type of clients you actually want to have, don’t worry about the rest.  A big mistake so many marketing newbies make is trying to blanket advertise to everyone.  Bad idea.

You want to be specific in your advertising campaign.  This not only saves you money, but it weeds out those pain in the ass customers that just waste your time and don’t make you any money.  To do this, you need to create keywords and phrases specific to your business and tailored in such a way as to attract specific clientele.

If you’re a law firm practicing in personal injury or vehicle accidents, you’ll want to focus on your specific area of law and make your keywords attractive and specific.

So, you may use a phrase like “Important first steps after your car accident” or “Free guide to dealing with your injury”.  What you don’t want is something boring like just your business name or “Free Consultation” as these will not attract your target market.

An incredibly important piece of your marketing efforts should be “Providing Value“.  We have an entirely separate article on this topic here which I suggest you read thoroughly.  This is the new way of doing business.  Providing valuable FREE information will pay you back 10 fold!  Why does this work?  By providing value you are building trust and when someone trusts you, they buy from you.

Tools to Market Your Business

I’ll be going into specific details on each of these in later blog posts but here are some of the fundamental tools to help you start marketing your business online.

Google Adwords
– These are the ads you see down the right side and top of your Google searches.  They are very effective but can get costly

Facebook Ads
– These are the ads you see down the right side and within your timeline

Facebook Groups
– Join like minded individuals and companies on Facebook and provide value

Youtube Videos
– The thought of recording yourself for the world to see is a scary concept for some but videos are one of the best ways to advertise.

– Twitter helps you get the word out fast to your followers about promotions and company news.

– Blogging is a fantastic way to provide value with free information. This will build relationships and trust with your readers.

Using the above tools effectively will bring targeted traffic to your business while staying within your marketing budget.

You Must Provide Value Sun, 02 Jul 2017 15:42:45 +0000 Providing value. One of the topics I’m most passionate about. A lot of companies are stuck in the old ways of doing business. “It’s a numbers game, sell, sell, sell”. The more people you get your name or product in front of, the more you’ll sell right….WRONG! That type of thinking is no longer valid in today’s business world, especially online.

Ask yourself these questions: What makes your business any different than your competitors? Why should people come to you for their purchases over any other? The answer to this shouldn’t be “My prices are lower”.  To get the edge on your competition, you need to provide more value.

Think about the last time you had a great experience with an online or offline retailer.  What made it great?  Did you tell your friends and family about your experience in conversation?  Why?  Chances are it wasn’t because of price, or at least not entirely.

The great thing is that standing out from your competitors and providing value doesn’t necessarily need to cost you anything.  Be creative. Always look at your customers experience through their eyes.  See things from their perspective.  Once you master this, you’ll find it very easy to do little things that make a huge difference.

If you’re in the service industry, one of the BEST ways you can provide value is to follow up with your clients.  Call them a day or two after you’ve performed your service and make sure whatever you fixed or installed is working as it should.  Such a simple thing right? You will be AMAZED at how far this goes!   Following up instantly makes them feel that you truly care about them and that you take pride in your work.

Most importantly from a business perspective, providing value makes your customers talk. They’ll  tell their friends and family how great your service was and we all know what the best way to grow your business is: Word of Mouth.

I’ll leave you with this thought: If your customers are telling you that your products or services are too expensive, it’s because you haven’t done a good enough job at demonstrating your value to them.  It’s not always about price and there’s a shift happening in the business world especially online.  People expect you to provide value above all.

Learn How To Grow Your Business With Email Marketing Sun, 02 Jul 2017 15:32:40 +0000 Experts say that email marketing is still the number one way to build relationships and trust with your customers. Many people associate email lists with spam and want nothing to do with them. Regardless of what you think, they remain a top marketing strategy and today I want to share with you some of my tips and a free guide to growing your business with email marketing.

When I first started with email marketing I was a bit worried. Would anyone care what I had to say? Will I scare people off with too many messages or too few? The key is to get the right information to the right audience at the right time.

An email list is a phenomenal tool to automate your business. A particularly popular email marketing tool that I use myself is called Aweber.

Aweber which allows you to create a list of follow up messages that can be used over and over and over again with all your new subscribers. This means you create your series of email messages once, and you’re done!

Each time you get a new subscriber, they will be taken from start to finish through your email messages. If you try this route, it’s important that your messages do not contain dated material like old news articles which may no longer be relevant. You need your messages to appear current to anyone who subscribes at any time.

Let’s look a bit deeper into how a follow up list can be used. If you have products that you sell, you could use a tool like Aweber to bring your potential buyers through a series of emails that talks about and promotes your products, one email at a time.

A key strategy if doing this however is not to send email after email about how awesome your products are. That is the fastest way to get complaints and unsubscribes. What you want to do is provide value to your subscribers.

You want your subscribers to be waiting in anticipation for your next message. Excited to check their inboxes every morning hoping to see another message from you or your company.

How do you do this? By providing valuable, useful information for FREE. Give people information to solve their problems, then and only then once you’ve earned their trust and built the relationship, slip in a product promotion.

When you build in your product promotions do it in such a way that you are still solving a problem. Relate to the potential buyers situation. For example if you’re selling weight loss coffee, your message should start with questions and a discussion about how difficult it is to lose weight, share a story about your own personal struggles with weight loss. Let them know that you’ve been there and you feel their pain.

Whatever your product or service is, put yourself in their shoes and take time to think about what type of article your target audience would be interested in reading. Don’t just talk about how great your product is or show videos of all the nice features, although videos area a great feature to include in your posts.

Try talking about why you built your product or company and how it can solve a problem for your target customer. Demonstrate the value through a video. Relate to your audiences problems and how your products can solve them.

Remember marketing is no longer about pushing your product in peoples faces and playing the numbers game. That is a very expensive strategy that most small businesses cannot afford. Create valuable content, relate to your ideal customer, and solve their problems. This is the fastest route to building trust and ultimately sales.

You can accomplish this perfectly through a well crafted email marketing list. Try it out for yourself!

Make Money Sharing Links Online Sun, 02 Jul 2017 15:27:59 +0000 Wouldn’t it be great to get paid for sharing all those articles you send to your friends, business associates and random people online? You’re bringing more traffic and more views to other peoples articles so why shouldn’t you get some of the action to your business or website at the same time? Now you can!

Introducing Sniply, a game changing tool for online marketing. This tool allows you to share relevant articles for your business and add your own call to action in fr

Wouldn’t it be great to get paid for sharing all those articles you send to your friends, business associates and random people online? You’re bringing more traffic and more views to other peoples articles so why shouldn’t you get some of the action to your business or website at the same time? Now you can!

Introducing Sniply, a game changing tool for online marketing. This tool allows you to share relevant articles for your business and add your own call to action in front of it. Check out this example Did you see my picture and the link back to this website?

This tool has been a gold mine for my business. Prior to finding this I was sharing articles on my various social media platforms and essentially promoting other peoples businesses and their links all day long, getting no exposure for my business in the process. Now I can share that same value with my followers AND get a link back to my website.

The tool also allows you to highlight great content from other sites and add a call to action right from that page back to your site. So long as your call to action is relevant to the article your sharing, you’ll end up pulling loads of targeted traffic right back to your site, affiliate links, promoted content and more. I’ve never seen any other marketing strategy work this well.

Here’s how to get paid for sharing:

  1. Open a Sniply account by clicking here
  2. Choose a plan, or ask for a custom plan which I did and they are very accommodating
  3. Make  sure your plan includes the image option so you can use your banner ads
  4. Join affiliate programs related to your niche
  5. Build your snips with your affiliate links
  6. Share your links on social media

So go ahead and give it a try. you can start an account for free. Your business will thank you for it. Click here to get started.